Golden Gala

The Golden Gala is a night of celebration, marking 50 years of the JC Raulston Arboretum. The brand represents 50 years of horticultural excellence, mixing floral feelings with classic design.

TIMELINE

2026

ROLE

Brand Identity

Art Direction

Brand Identity

Art Direction

about

The JC Raulston Arboretum is a nationally acclaimed botanic garden in Raleigh, NC with one of the largest collections of garden plants adapted for the Southeast US.

The JC Raulston Arboretum is a nationally acclaimed botanic garden in Raleigh, NC with one of the largest collections of garden plants adapted for the Southeast US.

The Golden Gala is supposed to feel nostalgic, classy, and celebratory.


The brand was kept simple, with the goal of focusing on the plants and history themself. With this, I designed invitations, plant tags, auction bidding paddles, signage, and stickers, all to be used at the event.

The 50th anniversary extended beyond the Golden Gala.


I designed signage and prizes for a 50th anniversary scavenger hunt. Each season, visitors collect a new quadrant of the magnet, combining to form the iconic JCRA entrance arch.

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